Q1 Increase on orders
85% Increase in incoming orders in the first quarter of 2020/2021
Greifswald, 01 October 2020 – HanseYachts AG (manufacturer of Dehler) currently enjoys a high demand for boats. The world’s second largest producer of sailing yachts registered incoming orders in the amount of €62.0m in the first quarter of the 2020/21 fiscal year. Compared to the previous year’s amount of €33.6m, this equates to an increase of 85%. Between July and September 2020,
264 Hanse Group boats were ordered, compared to 158 in Q1 2019/20. This trend can be seen in all the group’s brands and also includes more than 50 powerboats, a segment which has temporarily been under some pressure during the previous business year.
“These numbers surely include some customers whose purchase has now been caught up with, as they could not buy during the lockdown. However, we also notice a clear increase of new and first-time customers. The own boat definitely is a safe place where to spend a luxurious holiday with the whole family – this is being realised by more and more customers. Similar to the camping sector, the boat building industry also registers a boost in demand, and therefore greatly profits from the pandemic. Cancelled cruises and long-distance travels currently leave our customers with more funds to spend on nice boats. We merely have to process the last negative effects of the first lockdown phase now”, says Dr. Jens Gerhardt, CEO of HanseYachts AG.